Obuv Rossii Won Prestigious Private Label Awards
The Westfalika brand of Obuv Rossii Group became one of the winners in the category “Best Online Private Label”. Private Label Awards is organized by Reed Exhibitions within International Private Label Show (IPLS). The awards were given for contribution to developing and creating positive reputation of private labels and contract manufacturing services in Russia and CIS.
In 2018, the participants were judged according to 18 main categories for retailers and 3 categories for manufacturers. 36.6 pharmacy chain (Dr.Organic brand), Ulmart online-store (Zifro brand) and Obuv Rossii (WESTFALIKA brand) are among the winners in the category “Best Online Private Label”.
Private Label Awards (by IPLS) is the most prominent contest in the sphere of developing private labels since it is based on the customers’ and experts’ opinion on a nationwide scale. The award enables to define manufacturers and retailers which have not only spontaneous brand awareness but also proved quality.
It is not the first time when Obuv Rossii become the winner of Private Label Awards. In the previous years the outerwear brand Snow Guard and the care products line Westfalika Medical were awarded either.