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In 2016, Obuv Rossii GC Increased Internet Sales 1.5 Times
The Obuv Rossii Group of Companies analyzes the results in the e-commerce in 2016. Over the said period, the aggregate sales of all online store owned by the company (Westfalika.ru, Emilia-Estra.ru, Westfalika-Home.ru and Rossita.com) increased by 50%, the average basket size increased by 5%.
The traffic of the main Internet store of the Company, Westfalika.ru was 40%. The share of mobile application users continues to grow: by 7% in 2016. Now already every third user enters the website from his/her smart phone or tablet. According to the results of 2016, Novosibirsk became the region with the highest traffic, and the leader according to incoming orders – Yekaterinburg.