Obuv Rossii cooperates with a number of charitable organizations. The Group provides support to various regional authority initiatives extending humanitarian aid to different social groups.
In November 2013, Obuv Rossii organized a charity concert in the Far East with popular Russian singer Valeriya. The concert was in support of residents of the Mendeleyev district who suffered during a flood in the Khabarovsk Krai in the autumn of 2013. Obuv Rossii provided winter and autumn footwear for the victims.
In September 2014, Obuv Rossii supported an initiative of the Ministry of Industry in the Novosibirsk Region to provide humanitarian aid to citizens of Ukraine forced to flee their country and reside in temporary housing in the Novosibirsk Region.
Obuv Rossii cooperates on a regular basis with the Volodya Zhenov Memorial Fund (Novosibirsk). The Fund’s aim is to provide assistance to people at times of suffering, hardship or deprivation.